JACKfm donate 140 pairs of jack socks to Homeless Oxfordshire
JACK Radio Group continues to support the local community following changes to Christmas lockdown rules
27 December 2020, Oxford: Earlier this month, independent commercial radio business JACK Radio Group announced the launch of two new national radio stations, Union JACK Rock and Union JACK Dance, both of which started broadcasting on national DAB for the first time on Friday 11 December.
These new radio launches continue the growth of the JACK portfolio which now offers listeners three national and three regional Oxfordshire radio stations, including JACKfm, the most awarded local radio station in UK commercial radio history. All of the brands in the portfolio have unveiled a new look, with logos and branding having been updated to reveal a more consistent and contemporary identity throughout the Group.
Since the launch Trevor Marshall has giving listeners of The Morning Glory show the opportunity to win pairs of toasty warm JACK branded socks. Following Saturdays announcement of tier 4 in some areas of the country the JACK team realised this would soon impact our own community so took the decision to donate the socks to a charity instead.
Ian Walker CEO commented ‘In 2019 we teamed up with Homeless Oxfordshire to raise awareness of the challenges facing homeless people across the county. 106 JACKfm is committed to social initiatives that can help drive change and our focus is always putting Oxfordshire communities and local business’ first. We hope that our JACKfm socks can help the less fortunate over this festive season, to not only keep warm but most importantly we will continue to support Oxfordshire throughout this pandemic’.
140 pairs of JACK socks were dropped to O'Hanlon House, Homeless Oxfordhsire’s hostal, which is open around the clock, offering safety, warmth and specialist support.
Jo Faulkner-Harvey, Head of Communications and Fundraising, said:
“2020 has been challenging for charities like ours who were already feeling the effects of austerity and Christmas is an especially difficult time for homeless people. We are very grateful to the team at JACKfm for taking the time to do something kind for our clients. 2020 has forced us to adapt to make facilities and premises ‘COVID-secure’, which has meant significant additional costs, made worse by the fact that we haven’t been able to do traditional face-to-face fundraising. Support from JACKfm and the ongoing loyalty of our regular donors matters more than ever and we can’t thank them enough”
The JACK Radio Group continues to broadcast regional radio that is regionally hosted, and to build on its local network, establishing and growing partnerships and collaboration opportunities within the Oxfordshire region. Earlier in the pandemic, the JACK Group offered an £150k advertising fund to support local businesses and organisations who had made a positive impact in the region, or to support charities who had been adversely affected, with 29 local organisations benefitting from this support.