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Job Spec

Branded Content Manager

Salary: 27k-35k dependent upon experience + an attractive commission structure

Full time: 37.5 hours per week.

Location: Flexible working environment, balanced with office, home and field sales working activity. The successful candidate will be required to be based in Oxfordshire.

Job title: Branded Content Manager

Reporting to: Commercial Director & Content Manager

Overall Objective: To generate and sell branded content to clients, increasing station branded content revenue, and to manage implementation of all branded content campaigns across Oxfordshire stations.


  • Generate individual client calls when appropriate and also support sales team on dual calls.
  • Implement all branded content campaigns including script and tag line brief/clearance to programming clearance.
  • Maintain and develop relationships between sales and programming across the brands.
  • Running of weekly branded content meeting including production of agenda and action points.
  • Develop and maintain output of branded content proposals/promotional mechanics and the selling in to sales team.
  • Generate team and individual branded content revenue.
  • Keep all branded content proposals regularly updated with latest station digital and Rajar data.
  • Secure existing and develop additional revenue to agreed monthly targets.
  • Responsible for national branded content activity booked by national sales house.
  • Ensure correct winners process and ROT/Feedback to clients directly or via sales team.
  • Explore ‘non-traditional’ branded content opportunities as extra ways of generating revenue.


Key Working Relationships:

  • Clients
  • Sales team
  • Programming team

Key Expectations:

  • Achieve revenue targets on a monthly basis, generating branded revenue from new and existing clients.
  • Deliver thorough, professional, high quality customer service.
  • Build and maintain SPI client list.
  • Be aware of competitors and complete effectively against them.
  • To consistently update local knowledge to create opportunities.
  • Adhere to Sales principles, practices and processes.


  • Excellent communication skills.
  • Ability to generate creative and effective ideas.
  • Ability to measure progress and achievements against set objectives.
  • Excellent organizational skills, including the ability to plan and prioritize.
  • Ability to respond flexibly and positively to changing circumstances or requirements.
  • Ability to work well on own and in a team, building strong relationships within the business.




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