Job Spec

Branded Content Manager

Salary: 27k-35k dependent upon experience + an attractive commission structure

Full time: 37.5 hours per week.

Location: Flexible working environment, balanced with office, home and field sales working activity. The successful candidate will be required to be based in Oxfordshire.

Job title: Branded Content Manager

Reporting to: Commercial Director & Content Manager

Overall Objective: To generate and sell branded content to clients, increasing station branded content revenue, and to manage implementation of all branded content campaigns across Oxfordshire stations.

Duties:

• Generate individual client calls when appropriate and also support sales team on dual calls.
• Implement all branded content campaigns including script and tag line brief/clearance to programming clearance.
• Maintain and develop relationships between sales and programming across the brands.
• Running of weekly branded content meeting including production of agenda and action points.
• Develop and maintain output of branded content proposals/promotional mechanics and the selling in to sales team.
• Generate team and individual branded content revenue.
• Keep all branded content proposals regularly updated with latest station digital and Rajar data.
• Secure existing and develop additional revenue to agreed monthly targets.
• Responsible for national branded content activity booked by national sales house.
• Ensure correct winners process and ROT/Feedback to clients directly or via sales team.
• Explore ‘non-traditional’ branded content opportunities as extra ways of generating revenue.

 

Key Working Relationships:

• Clients
• Sales team
• Programming team

Key Expectations:

• Achieve revenue targets on a monthly basis, generating branded revenue from new and existing clients.
• Deliver thorough, professional, high quality customer service.
• Build and maintain SPI client list.
• Be aware of competitors and complete effectively against them.
• To consistently update local knowledge to create opportunities.
• Adhere to Sales principles, practices and processes.

Competencies:

• Excellent communication skills.
• Ability to generate creative and effective ideas.
• Ability to measure progress and achievements against set objectives.
• Excellent organizational skills, including the ability to plan and prioritize.
• Ability to respond flexibly and positively to changing circumstances or requirements.
• Ability to work well on own and in a team, building strong relationships within the business.